UKs BPO service providers havent been in the
limelight too much. They have largely remained national players with
delivery centers within the UK. Even though most of them have been
around in the UK market for quite some time, it is only now that
they are seen making an entry into offshore locations. The changing
outsourcing landscape and global business demands are reasons
contributing to this shift.
UKs outsourcing market has grown substantially. A
recent survey done by sourcing advisory firm, TPI points to the fact
that the UK has overtaken the US this year to become the leading
national market for new outsourcing contracts. TPI says the UK
represented over 37 percent of the 11 billion euros market for major
outsourcing contracts awarded worldwide so far this year.
There is also a recent study conducted by
Forrester, which reveals that European offshore spending is set to
treble in the next five years. Forrester also says that the UK will
drive a bulk of that spending, with a share of more than 70
percent.
With the market growing so rapidly, UKs service
providers have felt the need to develop offshore delivery centers.
In the past few years, leading BPO service companies from the UK
have started providing offshore services, primarily from India.
Substantiating Indias position as a preferred destination is Jason
Spaulding, research analyst, IDC who has been quoted as saying that
UK firms will choose India over Central and Eastern Europe to
offshore. Currently, 75 percent of executives in the UK prefer India
as a BPO destination. However, while understanding the issue, it is
important to know that in the past, and as predicted by a recent
survey by TPI, a lot of UK-based organizations seem to have
preferred the captive model for BPO services.
It is a classic chicken-and-egg story. This
conservative approach has made many UK companies not go offshore
aggressively. On the other hand, many clients say that the reason to
go captive is derived from the fear of tackling two unknowns at the
same time-the unknown destination, and unknown vendors. In fact, the
presence of local companies with whom they have worked for years
will give them the comfort factor to outsource.
Maybe this realization has made many BPO companies
in the UK flock to India in the last few years. Some have ramped up
quite well, and have aggressive plans.
Global Outsourcing spoke to the top players about
their relatively delayed foray into offshoring, commendable growth,
and how they believe the providers will evolve in the next few
years.
Capcos offshore center in Bangalore is just over a
year old. Having been set up in 2004, their headcount has grown from
30 to 100 people in this short period of time. But even in the UK,
the company is only six years old. Despite that, it already has 550
employees, with offices in North America, Europe, and Asia. Its
exponential growth is tangible, with revenues for 2004 having
exceeded 100 million pounds.
|
UK-Based Offshore Players |
| Company |
Total Turnover
(2004) (in million £) |
Offshore
Operations |
Offshore
Headcount |
| Capita |
1,285 |
Mumbai (India) in
2003 |
160 |
| Vertex |
415 |
Gurgaon (India)
in 2002 |
2000 |
| Ventura |
131 |
Pune (India) in
2004 |
500 |
| Capco |
100 |
Bangalore (India)
in 2004 Sunnyvale (USA) in 2004 |
100 30 |
Capcos clients include most of the worlds top 50
financial services institutions, and span the capital markets,
private client and asset management, and corporate and investment
banking segments. The India office provides services to Capco
clients worldwide, and consulting services to Indian-financial
services organizations. Offshore services cover technology
development and support services, and analytical BPO services, all
focused on the financial-services industry. This includes supporting
live installations of Capcos technology products being used by
clients worldwide, using a highly skilled technology team in
Bangalore.
Padma Parthasarthy, country manager, Capco says,
Our plans are to continue our growth either organically, or through
other means. Growth under consideration could be an expansion of
office locations, types of services offered, and number of client
segments served.
UKs service providers such as Capco have felt the
need to come to India at this point for several reasons. Until now,
most Indian offshore providers have not focused on the UK and
continental Europe. However, of late, one has seen a lot more
activity on European outsourcing and offshoring deals, for example
the ABN Amro deal. The late entry of service providers can also be
attributed to the fact that a lot of UK-based organizations seem to
opt for the captive model for BPO services, while still continuing
to outsource IT services. What remains to be seen, is whether
organizations that have a successfully running captive for BPO
services, would want to move other services such as IT to it. This
approach would allow them to take advantage of synergies, and
collaboration between IT and BPO services. An example would be
re-engineering a technology platform along with its associated
operations services to achieve overall efficiency.