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Offshoring to Sao Paulo
With Satyam setting up its center in Sao Paulo, drew our attention towards the emergence of the city in the outsourcing industry. The research showed that numerous top-notch technology service providers have assisted the city in being designated as one of the offshoring location.
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Affectionately called the “Brazilian locomotive” driving the country’s economy, São Paulo is seeing a gradual change in its economic profile. It is transforming from a strong industrialized base into a service and technology-oriented offshoring location. One of the latest entrant in São Paulo is India’s Satyam Computers, which set up a facility in the city in April this year.

Education

  • Investment in education in Brazil is 3.7% of the country’s GNP, much lower than Sweden (7.6%), Canada (7.4%) and Russia (7%)
  • The illiteracy rate is low at 6%
  • University of São Paulo is considered Brazil’s top academic and research institute.

SERVICE PROVIDERS
IN SAO PAULO
Accenture 
Cisco
CPM
Daitan Labs
Dell
EDS
Fidelity
IBM
Kaseya
Lucent
Motorola
Nortel Networks
Politec
Satyam
Savista
Siemens
Stefanini IT 
TCS
TIBCO

Employment

  • Most industries in Brazil are based in São Paulo, generating 15% of Brazil’s GNP
  • Unemployment and underemployment are continuing problems
  • There is no standard certification for candidates to get an IT job, but most employers emphasize on
    college education and relevant work experience
  • The cost per hour of a software engineer in Brazil, is around $25–$30, a rate far lower than in more developed nations.

Industry

  • Top industries in São Paulo: telecommunications, automotive, banking, pharmaceutical, beauty and cosmetics, fashion, electronic appliances and computers.
  • São Paulo has a mix of global MNCs who have their BPOs and contact centers providing IT services and R&D.

Economy

  • The country’s per capita income is $3.324 (registered in 2004)
  • The total national software and IT-services industry revenue is $17.16 billion
  • Software development (offshore services) revenue is $205 million
  • Business process outsourcing services revenue of the country is $76.5 million.  

Source: Global Services, Encyclopedia Britannica, Brazil IT, CIA Fact File

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